Sydney Cosmetic Sanctuary - Women With New Confidence
Sydney Cosmetic Sanctuary doesn’t consider themselves to be just Plastic Surgeons and Cosmetic Surgeons. Their purpose is to give their clients the confidence to live their best lives. Showing that confidence was the brief for this shoot.
The Brief
To create a photo gallery of images for use on the Sanctuary’s website and instagram profile. Similar businesses have often focused on either showing the medical technicalities, or an often unrealistic “model” look. Our brief was to break down the stigma associated with cosmetic surgery, and show the body positive, confidence boosting results that their clients get to enjoy - That are also realistic to achieve.
“For our clients, this is a life changing and life enhancing experience. ”
The Plan
We suggested that the Sanctuary hire a beach house on the Northern Beaches, and treat some of their clients to a fantastic day by the beach. They enjoyed 5 star service and shared their similar experiences, all while feeling fantastic and having photos taken that they also got to keep and enjoy.
“It actually ended up being more than just a photo shoot. It was a real relationship builder between us and our clients.”
The Feedback
Sometimes the best feedback is just seeing your photos in use. Having featured the blue of the logo in all of the photos, they have been able to easily apply the photos to their instagram feed over time, giving their profile a professional yet approachable look.
The women look confident and happy, with results that are achievable and realistic. A great result for a really caring client.
